AHS Marketing and Communications’ primary objectives:
- Creatively amplify AHS’ work to internal and external audiences
- Continue to build on the college’s strong reputation
- Support recruitment at every level
We achieve these objectives by collaborating closely with the college’s academic and administrative departments and units.
The following services are provided by AHS Marcom. While some service requests (e.g., web updates such as correcting typos, uploading photos, etc) usually have a 24-hour (or less!) turnaround, please note that graphic design, creating new web pages, and other more complex projects require a longer lead time and often a short meeting to discuss deliverables and deadlines. We recommend at least 2-4 weeks’ lead time.
Occasionally, there are some services we cannot provide and/or requestors may want to work with external vendors. Our list of preferred vendors is near the bottom of the page.
Services
Please refer to the lists below for full information about the services AHS Marcom provides. We look forward to working with you on your project.
Graphic design/brand services
[The campus brand office has created many university-branded design templates available for all to use to create their own print and digital materials, and are always adding new designs. Please contact us if you have questions about their use or need assistance.]
- Print poster design
- Social media graphics
- Brochure/postcard/other print collateral design
- Print/digital ad design
- Webtools header design
- Template design (coming soon)
- Provide guidance on creating branded merchandise, business cards, etc
- Provide guidance for template use
- Provide guidance regarding campus brand standards
- Review materials for consistency and adherence to campus brand standards
NOTE: Per campus guidelines, AHS Marcom does not produce logos for departments, labs, or initiatives.
Website management services
- Work with the campus Web Center of Expertise to design and maintain college and unit websites
- Create/maintain/update most content for college and unit websites
- Track website traffic analytics for college and unit websites
- Assist with custom URL creation
NOTE: AHS Marcom does not create new college or unit websites, create custom web applications for current college or unit websites, or create and/or maintain faculty or lab PIE (or other) websites.
Communications/content services
- Generate articles and features about AHS and its faculty, students, alumni, research, collaborations, events, and more for the college website and other college-managed outlets. Please send us your story pitches!
- Produce Moving Forward, the college’s annual print magazine
- Create, send and track alumni email newsletters for academic departments and the college
- Create, send, and track the college’s monthly internal newsletter, The Dean’s List. Please send us your news and updates.
Copywriting and copy editing services
- Remarks and messages
- Web copy review; collaboration on copy creation
- Collateral copy (brochures, postcards, etc)
- Marketing copy
- Copy review
NOTE: Written content is best created as a collaborative effort between the requestor and AHS Marcom. Please refer to the AHS style guide for information regarding AHS Marcom’s recommendations for writing copy for distribution to wider audiences.
Social media services
- College social media posts and account management
- Department/unit reposts on AHS accounts
- Social media consultation/advising for departments, units and labs
- Create and maintain guidelines for all departments/units/labs regarding social media best practices
NOTE: AHS Marcom does not manage unit social media accounts, create native social media posting for units (except in emergencies) or provide paid social media boosts or advertising for units.
Photo/video services
- Informal social media/website photography for select events
- Assistance in sourcing stock or other photos needed for web, print pieces, etc
NOTE: AHS Marcom does not provide headshots, stock photography, event photography or videography. Please review our preferred vendors list below for these services, or email us for assistance.
Marketing services
- Departmental/college course promotion
- Print and digital undergraduate recruitment materials
- Print and digital program materials (small flyers, etc)
- Print and digital advertising (recruitment and more)
- College, department/unit, program, and/or event campaigns
NOTE: AHS Marcom does not create print or digital materials for individual course promotion.
Media relations and training
- Crisis communications for college and departments/units
- Training for faculty and staff for appearances in external media
- Story pitching to external media
- Creation and distribution of media releases
Preferred Vendors
All preferred vendors are approved by the University of Illinois. If you have questions, or have a vendor you’ve worked with that you’d like to share, please email us.
PHOTOGRAPHY/VIDEO
Sam Herndon
Headshots, environmental, events
Lauren Winterbotham
Events
Anna Longworth
Events
STICKERS
T-SHIRTS/APPAREL
SPECIALTY PRINTING
GRAPHIC DESIGNERS
TBD