Congratulations to the Master of Science in Advertising students who received the Earl M. Cummings Advertising Education Research Awards! These academic research awards are given to students who demonstrate great promise in research.
Over 40 advertising graduate students and faculty members gathered for a graduate social event at Rigg’s brewery in Urbana on April 21 to celebrate their achievements over the year. The event provided an opportunity for students to socialize with their professors in a casual setting and was organized by the graduate students themselves. Attendees enjoyed good food, drinks, and conversation, and expressed their enthusiasm for future events. The evening was a resounding success and a chance to relax and celebrate the accomplishments of the advertising graduate students and faculty members.
Graduate students from the Charles H. Sandage Department of Advertising, along with faculty members, presented research papers at the annual conference of the American Academy of Advertising in Denver, Colorado, from March 23-26. https://media.illinois.edu/advertising-faculty-and-graduate-students-recognized-2023-aaa-conference
On March 2nd, 2023, Dr. Michelle Nelson’s Qualitative Research Methods in Advertising class visited Armory Hall to come and see the department’s facility used for focus groups. Equipped with technology to facilitate focus groups for various research for students and faculty, this room comes equipped with multiple video cameras and audio equipment that captures every moment of a discussion in detail.
Advertising Master students participated in the Chicago Advertising Federation Career day (February 17) and Emerging Leaders Program in Chicago (April 17). The program offers hands-on experience in programmatic advertising, brand strategy, and product marketing, as well as networking opportunities with University of Illinois alumni and industry guests. The program provides students with an opportunity to… Read more: Industry emersion in Chicago Advertising Federation Career day and Emerging Leadership Program