Metrics

fb
The News-Gazette has 6,923 likes on Facebook. They post a small amount of their content to Facebook, but primarily stick to providing articles on their website and in print. The page is not updated everyday, but will occasionally have days with multiple updates.

 

twitter
Their Twitter however, has about double the amount of followers compared to their Facebook page. This account is noticeably more active than their Facebook, with multiple Tweets or retweets being posted daily.

 

illini hq fb

IlliniHQ is run by the Gazette and focuses solely on sports. The page is updated two to three times on average each day. Posts often redirect to content on the IlliniHQ website (which is an extension of the news-gazette site). The page does not generate much conversation, but its followers are actively “liking” posts.

 

illini hq