The Data-Intensive Farm Management Project was featured in the recent February edition of The Furrow.

Precision ag technology is spurring a dramatic change in agricultural research. It’s replacing the time-consuming test plot techniques of the past – the marking flags, tape measures, weigh wagons, and grad students – with today’s automated computer files, variable-rate controllers, and yield monitors. These new tools are empowering growers to easily and economically generate data that makes on-farm research a reality.

“This new approach is a real game-changer,” says David Bullock, agricultural economist at the University of Illinois. “The future could see farmers conducting experiments on their fields as routinely as they now take soil samples. The result will be management recommendations based on field data, rather than a ‘rule of thumb’ recommendation.”

Read the full article by Larry Reichenberger on The Furrow: https://www.johndeerefurrow.com/2020/02/18/ag-research-in-a-new-age/