So what’s the big deal about Internet piracy you ask? According to Chellappa et al., the rate of software piracy in the Asia-Pacific region has been estimated at 53% for 2004, and over 90% in Southeast Asian countries. [1] Piracy costs US firms nearly $60B a year and has shaved 373,000 jobs out of the United States economy. [2] However, losses that businesses realize regarding piracy have one fatal flaw – they assume that every product that is pirated would otherwise have been purchased at full market price. [3] This assumption is wrong because it ignores the basic rules of market theory.
Market equilibrium is the state of equality between the amount of a product supplied and demanded. [4] Where there is a glut of supply (surplus) or demand (shortage), the market is said to be in disequilibrium; this is currently the case in many industries where intellectual