Global Strategy

Global Strategy

  • Leadership logoCoursera: Global Strategy I and Global strategy II
  • Illinois Catalog BADM 590: Global Strategy
  • Offered in Summer Term (May-Aug)

This course is part of the Global Challenges in Business Specialization.

Course Description

This course seeks to help you understand the forces of globalization and how cross-cultural management and the relationship of a multinational organization to various host countries is becoming more and more critical in today’s global economy. This course begins with the discussion of these issues and global relationships and delves into a deeper understanding of business strategy in today’s global business marketplace. 

This course explores the ways firms overcome challenges when operating globally. The global economy is characterized for its high complexity and uncertainty. Corporations trying to succeed in the global economy need to develop different types of strategies depending on where they are conducting business or what type business they are in.

InstructorProf Buceli

Professor Marcello Bucheli
Department of Business Administration
College of Business

Instructor’s Profile
Coursera Profile

Course Goals and Objectives

Upon successful completion of this course, you will be able to:
  • Understand how we got here and why it matters.
  • Understand the complexities of the current globalization (not all countries are the same).
  • Evaluate the effects of international trade regulations on international business.
  • Evaluate when and why should we operate as multinationals.
  • Understand the different options multinationals have when deciding to operate abroad.
  • Determine when to go global small, big, fast, or slow.
  • Determine the best strategy to enter global markets according to the firm’s characteristics.
  • Understand the effects of politics on the strategy of firms operating globally.

Topics of this course

  • Module 1: How Did We Get Here? Why Does It Matter?
  • Module 2: The Big Disappointment: The World Did Not Converge
  • Module 3: Why We Trade and How We Do It
  • Module 4: Why Do We Have Multinationals? What Determines The Type of Multinational?

Module 5 – 8: Not Listed Yet

Course Materials

There is one required textbook for this course. The textbook is available for free on the web. No need to purchase it anywhere.

There are also required case studies in some modules.

  • Harvard Cases: Global Strategy course use full-length case studies to illustrate the application of important concepts and frameworks in this course. All case studies are required reading. Cases can be purchased from Harvard Business Publishing through this course pack [course pack added at 11 AM Central Time, June 5, 2017] (Firefox browser suggested). If you have difficulties accessing the course pack, please contact Harvard.

Live Session Schedule (Tentative)

May 31st, 2017 – July 25th, 2017

Wednesdays 8:00 AM – 9:00 AM, 7:00 PM – 8:00 PM US Central Time


Course Elements

IN COURSERA

      • Lesson Content Slides
      • Lecture Videos.
      • Readings.
      • Module Quizzes
      • Forum Discussions.
      • Peer Assignment.

IN COMPASS 2G

      • Individual Assignments.
      • Team Assignments.
      • Class Participation
      • Peer Evaluation.
      • Live Sessions. with the instructors occur every week, on Wed 8AM or Wed 6PM.