Shaping TOMORROW’S NEWS TODAY with this experimental, interdisciplinary project in cooperation with local
news organizations that will research, create and implement new social media strategies targeting key campus
demographics and seeking to increase audience habituation and engagement.
Includes extensive practice creating and evaluating postings plus brainstorming, implementing and analyzing social
media strategies for news. Designed in consultation with Top 10 newspaper where instructor was visiting professor
of social media this summer.
Also introduces digital publishing skills with HTML5, CSS3, content management, interactivity and non-linearity.
MDIA290 SECT SDM CRN 63888
Required pre-req: none
Recommended: JOUR 200, ADV 150 or equivalent
1 to 3:50 p.m. Tuesdays in Room 31 Gregory Hall. Taught by Prof. Eric Meyer
Dr. Julian Parrott
Associate Dean for Academic Affairs and Student Services
College of Media
University of Illinois